Sam is the Head of Strategy for the WaterBear Network. WaterBear is a new interactive video platform dedicated to supporting life on our fragile planet through world-class storytelling, cutting-edge technology and a global network of partners working together for impact. WaterBear showcases high quality video content while providing opportunities to engage with many of the world’s most effective environmental organisations.

Prior to joining the WaterBear founding team, Sam was GM at The European Nature Trust (TENT) and, together with the Board of Trustees, built a strategy centred on travel, filmmaking and events across the continent for a growing global network. Before that, Sam spent several years producing film content for the award-winning creative agency ‘Nice and Serious’ in London.